AMARAHLUXE VISITS SIERRA LEONE

AMARAHLUXE VISITS SIERRA LEONE

This isn’t just perfume. It’s culture. It’s community. It’s home.

During our recent visit to Sierra Leone, we were reminded of why AmarahLuxe exists beyond the scents we create. From the bustling streets to the quiet moments with locals, every interaction was a celebration of life, laughter, and connection. Seeing people hold our bottles, smile, and share stories with us brought the essence of our brand to life in a way no workshop or studio ever could.

One of our fragrances, ‘Coppor’ from VOL. 1, was inspired by kopo, meaning money in Krio, a playful nod to wealth. But more than material riches, it’s a reminder that our real wealth lies in our community. The joy, the togetherness, the shared moments, these are the treasures we carry with us.

Through every note, every scent, and every smile we encountered, we saw that perfume isn’t just something you wear. It’s a bridge between experiences, memories, and the people who shape them. This journey reaffirmed what we’ve always believed: luxury isn’t just about rarity or exclusivity... it’s about connection, heritage, and honouring where we come from.

AmarahLuxe is proud to bring a sense of belonging to every bottle, sharing culture, community, and the feeling of home with every scent.